7 direct hires and increasing our response rate to 43%

"cord is the first thing we turn to when it comes to tech hiring"

Brad Coombes, Talent Lead at MyTutor

7

direct hires made

43%

positive response rate from outbound messaging

cord usage

7 direct hires

21 positions

5 users

Greater London

About MyTutor

MyTutor is the UK’s leading online platform for one-to-one learning, and they’re on a mission to improve the educational outcomes of thousands of young people. They’re building a future where access to high quality learning is stress-free for those who can afford it, and funded for those who can't.

One-to-one tuition is one of the most powerful ways to improve pupils’ grades, confidence and life chances. Yet it remains out of reach for many. Their handpicked community of tutors work online with students from all walks of life, raising results on average by one whole grade. Since the Covid-19 pandemic and all the disruption to education, they’ve worked with the government to provide safe and reliable tuition to more students than ever. They have worked with over 650 schools across the UK, and their tutors have given over a million lessons.

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Our Goal

We were looking for a tool to help scale our hiring efforts in our Product and Engineering departments.

Our Situation

A time to grow

We had received investment to help build out our product and engineering teams and had a need for rapid growth in our P&E teams. We needed quality Engineers, quickly, and without the cost or effort that comes with hiring through recruitment agencies or using LinkedIn.

Using cord

Track your pipelines with streams

It’s really quick to get roles live and start building the streams on cord. I can browse through the multitude of new Engineers that appear in my streams on a daily basis, messaging those that I’m most interested in. As we have such a wide variety of hiring across product and engineering, the fact I can have separate streams for each role I’m hiring for is very useful as it helps track how each hiring pipeline is progressing. Detailed profiles and tailored messaging

Engineers on cord are of a really high quality, something you can see by the effort they put into creating their profiles. It’s great to see more about Engineers than just past job experience. You can also see what companies and industries they’re interested in working in, what their salary expectations are, and their primary and secondary technical skills, alongside other useful information that allows you to tailor your messaging and improve your response rate. Meaningful discussions

Because Engineers on cord can look at detailed our detailed company profile, they can easily get a better feel for the company and therefore make a more informed decision if they think they will be right for the role, even before they apply. This demonstrates our employer brand and means once you do get into a conversation with an Engineer, both parties are interested and engaged, and you can get to a more detailed and meaningful discussion much faster.

This has led to a much higher conversation rate from Engineer sourced through to offer, higher than any other tool we use. Not only that, but our pipeline moves faster now; we have an average time-to-hire of just thirty days, and our response rate is double that of LinkedIn. More importantly, though, the Engineers we see on cord are more relevant and of a much higher quality.

Our Result

We’ve grown our product and engineering teams, and significantly reduced our time to hire

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