cord
6 hires made and £90,000 saved by not paying hiring fees
"cord is a core part of Mirriad’s entirely direct-to-market recruitment model"
6
direct hires made£90,000
saved by not paying hiring feescord usage
6 direct hires
35 positions
1 user
Greater London
About Mirriad Advertising Plc
Mirriad is a cutting-edge video technology company placing ads naturally into video content. Mirriad creates advertising opportunities within existing video content across multiple shows. Advertisers can reach target audiences in a contextually relevant way without interrupting the viewing experience. The new ad format can be used alone or combined with other media and is aligned with existing media trading.
Our Goal
We joined cord to increase efficiency in - and reduce the cost of - our technical hiring
Our Situation
Clarity and connections
At Mirriad, I mostly make permanent hires and therefore I wanted a platform that was dedicated solely to permanent hiring. Before cord, I had used tech-specific sites to try and find recruits, but they were often quite expensive and didn't yield much engagement. I also used LinkedIn, but it can be difficult to navigate, and Engineers on the site are constantly bombarded with messages, which can lead to fatigue and being overwhelmed. With cord I found a platform with more clarity, making it easier for me to connect with the right Engineers.
Using cord
Engaged and active Engineers
Efficiency in templates
I typically spend about half an hour a day on cord, during which time I check for new people who have entered the stream, review any inbound messages from people expressing interest in Mirriad and the roles I have live, and follow up on any ongoing conversations that I'm engaged in. One of the most significant advantages of using cord is that I find it easier to connect with Engineers and receive responses from them. When I reach out to Engineers that I source on the platform, I know they’re active and looking for work, and I either get a response politely declining my request for a conversation, or they will accept and we can move them through the hiring pipeline. I very rarely get ghosted, which has been a problem on other platforms that I've used in the past. The quick and reliable responses that I receive from Engineers on cord have helped me to speed up the hiring process.
Efficiency in templates
I have found cord’s message templates to be an incredibly useful tool. When Engineers reach out to me through the platform, I have a set template that I use for either accepting or declining their message. This consistency in my responses not only saves me time but also ensures that Engineers receive a clear and concise message from me. With the use of message templates, I can focus my attention on the more important aspects of the hiring process, such as interviewing and evaluating Engineers, while still maintaining a professional and efficient communication system with all those who reach out to me.
Clear and concise profiles
One of the most useful filters I use ensures that all profiles I view are from Engineers who have the right to work in the UK. This means that I am not wasting time looking at profiles of Engineers who are ineligible for employment without sponsorship in the UK. Furthermore, the profiles on cord detail each Engineer's primary and secondary technical skills, their expected salary, and their prior experience. This provides me with a clear and concise overview of each Engineer, allowing me to quickly identify the most suitable people to reach out to for an interview.