cord
Hiring and increasing our response rate increased by 30%
"cord’s our amazing new sourcing tool - people respond really quickly"
55%
positive response rate from Engineers£15k
saved compared to using recruitment agenciescord usage
1 direct hire
23 positions
2 users
Fairfax County
About Mars
Across their diverse and expanding portfolio of confectionery, food, and petcare products and services, Mars employ 133,000 dedicated Associates. With $40 billion in annual sales, they produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through their pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™.
View websiteView cord profileOur Goal
We wanted to find active, qualified Engineers in a more streamlined process
Our Situation
A bid to speed up the hiring process
Previously, our response rate on LinkedIn was typically below 20% and direct applications through our careers website lead to an abundance of applications from Engineers who weren’t right for the role. We needed the hiring process to be quicker, and we needed to find a tool filled with Engineers who were actively looking for work.
Using cord
Active, engaged and relevant Engineers
I really like the search features on cord as it allowed me to filter people on a variety of different criteria such as primary and secondary technical skills, salary and location. That way I know straight away the profile of the person I’m seeing is relevant to the role, allowing for much easier sourcing decisions. The option to filter by diversity is one that I really appreciate on cord as diversity is really important to me, and it’s something that isn’t available on sites such as LinkedIn.
Start conversations in seconds
If I like an Engineer’s profile at first glance I can easily send them a message through the message templates cord provides. These allow conversations between myself and a prospective Engineer to be started in seconds. Our struggle as a company was that the hiring process needed to be much quicker, and now this has really changed thanks to cord. The Engineers on there are active, they’re engaged and are willing to switch roles. I’ve gotten replies straight away from Engineers who were online, but at most, it takes a few hours to get a response. This fast outreach and swift communication has meant that I have so many people sourced that move through to interviews.