Faculty on cord

Faculty

Head of Brand Marketing

External position
London, UK
Hiring internally for Faculty?
Consultancy · Machine Learning and AI
We help our clients use cutting edge AI to improve the performance of their business.
Active
over 6 months ago
Posted
a week ago
Checked
cord regularly checks that external positions are still open
2 days ago

Skills & Experience

Job roles: Brand Marketing
Experience level: Lead, Leadership
Core skills considered: Content marketing, Marketing strategy, Copywriting
Other skills considered: Project Management, Stakeholder Management, Business development

Logistics

Base salary: Undisclosed
Some companies on cord are unable to disclose salaries publicly due to internal company policies. Message the company for salary information.
Employment type: Permanent
Remote working: Hybrid
Visa sponsorship: Not available

Job Description

The Head of Brand Marketing ensures that Faculty looks, sounds and shows up like the category leader it is: through a distinctive brand, a body of storytelling with a genuine point of view, a library of sharp assets that bring to life the exceptional work of our teams, and a marketing plan that is tightly aligned to Faculty's business plan and strategic intent. It is delivered with a standard of craft that means nothing about Faculty ever feels accidental.


Strategic Responsibilities

This role has two core mandates:

1. Brand Strategy & Differentiation

You will be the primary custodian of the Faculty brand. Differentiating and elevating Faculty is a core strategic priority: you will position the company as the clear leader in applied AI, building reputation through bold, opinionated storytelling rather than the vague futurism that dominates so much of AI marketing.

2. Marketing Strategy & Delivery

You will co-create Faculty's marketing strategy with the Director of Marketing and Communications, and develop and own the marketing plan that brings it to life, in line with Faculty's overall business plan and strategic intent.

You will hold the bar for excellence in marketing delivery: every asset matches the premium feel of our brand, every campaign is executed with purpose and precision, every narrative is crisp and intentional.

You will oversee events, digital, creative and content, making sure everything we produce is sharp, crisp, high quality and unmistakably Faculty.


Key Deliverables:

Brand & Narrative

  • Primary custodian of the Faculty brand
  • Foundational assets: corporate and commercial narratives, brand guidelines, case studies, canonical assets, ensuring central assets are culturally sensitive and travel well
  • Faculty differentiation: build Faculty's reputation as a leader in applied AI through powerful storytelling about our work and opinionated perspectives on applied AI

Marketing Strategy & Planning

  • Develop and own the marketing plan, ensuring it is tightly aligned to the business plan and able to flex as priorities shift.
  • Sit as a core member of the Marketing Leadership Team, shaping decisions that affect the wider function and bringing a brand and marketing lens to the leadership table.
  • Use data and audience insight to prioritise investment, favouring durable brand equity and growth over vanity metrics.

Marketing Delivery

  • Ensure every asset matches the premium feel of the Faculty brand and speaks directly to the audiences it's built for
  • Execute with purpose and precision: every campaign, launch and piece of content should have a clear reason to exist and a clear standard it's held to.
  • Set and protect a language standard that is parsimonious and human: no jargon, no filler, no vague futurism, just clear, confident writing that respects the reader.

Digital, Creative & Content Oversight

  • Oversee digital, creative, events, and content, ensuring every output is intentional, high quality and unmistakably Faculty.
  • Direct creative development across campaigns, visual identity applications, video and design, holding a high bar for craft.
  • Partner with the Head of Storytelling - who owns thought leadership and the lab-driven POV - to ensure content and creative output reinforce the same brand narrative and a consistent standard of storytelling.

Leadership & Collaboration

  • Partner closely with Marketing and Communications Leadership to develop and deliver integrated strategies.
  • Lead, coach and develop a team spanning digital, events, creative and brand disciplines, raising individual capability while staying hands-on where your own judgement adds most value.
  • Bring bold ideas, energy and vision, challenging marketing orthodoxies to bring Faculty marketing to a new level
  • Lead the team to become truly AI-native - using AI tools to work faster and push craft further, as well as identifying opportunities to deploy AI-enabled marketing tools and skills across the business
  • Support the international expansion of the Faculty brand, working with regional colleagues to ensure it travels well and adapts where it needs to.

Who we're looking for

  • Significant experience in the technology / AI space
  • Proven ability to build and own a brand strategy for a technology brand, from foundational narratives through to visual identity and tone of voice
  • A proven ability to find the story in complex, technical material and tell it with clarity, confidence and a genuine point of view, with an instinct for which formats will make it land.
  • Experience co-creating and owning a marketing plan tightly aligned to business strategy, translating ambition into a deliverable, resourced plan.
  • A strong eye and a high bar. Experience directing creatives, designers and agencies to produce work that is sharp and distinctive.
  • A track record of holding a team to intentional, deliberate and precise execution: premium assets, purposeful campaigns, and writing that is parsimonious and human
  • Experience owning a company's digital platforms and driving brand equity, not just lead volume.
  • Comfortable partnering with editorial and content leads to ensure output reinforces brand positioning and a consistent point of view.
  • A sharp instinct for what makes a brand distinctive in a crowded category, and the conviction to say no to generic execution.
  • Skilled at working alongside C-suite leaders and technical experts, earning trust quickly through sound judgement and a bias for delivery.
  • An ability to operate at the upper echelons of a business, and to show how brand and marketing strategy is aligned to commercial goals and actively helping achieve them.
  • Proven ability to lead, coach and develop a multi-disciplinary team. A player-coach who neither hides behind the team nor bottlenecks it.
  • Deep understanding of AI, its transformative potential when deployed at enterprise and government scale, its associated risks, and the current landscape of global AI policy and safety discourse.
  • Highly self-sufficient, with the flexibility and tenacity to thrive in a fast-paced, complex scale-up environment now operating at global scale.

Company Benefits

  • Genuinely flexible working: We believe people have needs, responsibilities and interests that require something different to a strict working day. We trust people to organise and take accountability for their own work and do our best to support their lives outside Faculty.
  • Equity, we want you to benefit from Faculty’s growth and success.
  • Unlimited holidays: We encourage each other to use this time to take a break, work on personal projects, or to spend time with their friends and family.
  • Fantastic private health, optical and dental cover, for you & your family - including 24/7 unlimited virtual private GP appointments and covering pre-existing medical conditions.
  • Access to mental health coaching with Sanctus
  • Breakfast daily, and more fruit, drinks and snacks than you could ever eat (for office-based employees)
      Head of Brand Marketing at Faculty
      Position posted a week ago

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      Starling Bank on cord

      Starling Bank

      Full Stack Engineer (ML Ops)

      London, UK
      FinTech · Banking · Finance
      A better bank for everyone
      Active
      over 6 months ago
      Responds to
      0% of requests
      Responds in
      1h 55m
      Requests
      7 pending

      Skills & Experience

      Job roles: Full Stack
      Experience level: Mid, Senior
      Core skills considered: Java, React, Redux, AWS, JavaScript

      Logistics

      Base salary: £70K - £110K
      Employment type: Permanent
      Remote working: Hybrid (up to 2 remote days p/w)
      Visa sponsorship: Not available

      Job Description

      Starling is the UK’s first and leading digital bank on a mission to fix banking! Our vision is fast technology, fair service, and honest values. All at the tap of a phone, all the time.

      Starling is the UK’s first and leading digital bank on a mission to fix banking! We built a new kind of bank because we knew technology had the power to help people save, spend and manage their money in a new and transformative way.

      We’re a fully licensed UK bank with the culture and spirit of a fast-moving, disruptive tech company. We’re a bank, but better: fairer, easier to use and designed to demystify money for everyone. We employ more than 3,000 people across our London, Southampton, Cardiff and Manchester offices.

      Our technologists are at the very heart of Starling and enjoy working in a fast-paced environment that is all about building things, creating new stuff, and disruptive technology that keeps us on the cutting edge of fintech. We operate a flat structure to empower you to make decisions regardless of what your primary responsibilities may be, innovation and collaboration will be at the core of everything you do. Help is never far away in our open culture, you will find support in your team and from across the business, we are in this together!

      The way to thrive and shine within Starling is to be a self-driven individual and be able to take full ownership of everything around you: From building things, designing, discovering, to sharing knowledge with your colleagues and making sure all processes are efficient and productive to deliver the best possible results for our customers. Our purpose is underpinned by five Starling values: Listen, Keep It Simple, Do The Right Thing, Own It, and Aim For Greatness.

      Hybrid Working

      We have a Hybrid approach to working here at Starling - our preference is that you're located within a commutable distance of one of our offices so that we're able to interact and collaborate in person. We don't like to mandate how much you visit the office and work from home, that's to be agreed upon between you and your manager.

      Our Data Environment

      Our Data teams are excited about the value of data within the business, powers our product decisions to improve things for our customers and enhance effective and agile decision making, regardless of what their primary tech stack may be. Hear from the team in our latest blogs or our case studies with Women in Tech.

      We are looking for talented data professionals at all levels to join the team. We value people being engaged and caring about customers, caring about the code they write and the contribution they make to Starling. People with a broad ability to apply themselves to a multitude of problems and challenges, who can work across teams do great things here at Starling, to continue changing banking for good.

      Requirements

      We have built our entire banking platform in house and mostly in Java. We are looking for people who want to work on building the tooling that is used by our engineers on a daily basis.

      We are looking for people who are truly full stack, and are as comfortable polishing their javascript front end as they are debugging the innards of their java applications database interactions, or standing up infrastructure with terraform. We are looking for people who can:

      • Design REST apis.
      • Code backend services, ideally using Java, or another other server side compiled language.
      • Develop modern front ends, ideally using React and Redux.
      • Get their code into the cloud and support it there, ideally on AWS.
      • Believe in clean coding, simple solutions, automated testing and continuous deployment.
      • Like to take ownership of a feature from the original idea through to live.
      • Think (like us) that a small number of empowered developers is the right way to deliver software.

      Company Benefits

      • 33 days holiday (including flexible bank holidays)
      • An extra day’s holiday for your birthday
      • 16 hours paid volunteering time a year
      • Part-time and/or flexible hours available for most roles
      • Salary sacrifice, company enhanced pension scheme
      • Life insurance at 4x your salary
      • Hybrid/remote working
      • Private Medical Insurance with VitalityHealth including mental health support and cancer care. Partner benefits include discounts with Waitrose, Mr&Mrs Smith and Peloton
      • Generous family-friendly policies
      • Varied social groups set up and run by our employees
      • Perkbox membership giving access to retail discounts, a wellness platform for physical and mental health, and weekly free and boosted perks
      • Access to initiatives like Cycle to Work, Salary Sacrificed Gym partnerships and Electric Vehicle (EV) leasing

      Full details are available on our careers site

      Interview Process

      Interviewing is a two way process and we want you to have the time and opportunity to get to know us, as much as we are getting to know you! Our interviews are conversational and we want to get the best from you, so come with questions and be curious. In general you can expect the below, following a chat with one of our Talent Team:

      • Stage 1 - 30 mins with one of the team
      • Stage 2 - Take home challenge
      • Stage 3 - 90 mins technical interview with two team members
      • Stage 3 - 45 min final with an executive and a member of the people team
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